Wednesday, December 7, 2011

Online Ad Predictions for 2012: Thoughts on ROI, Privacy, and Yes, More Acquisitions

It’s hard to believe another year has gone by already. This past year, we’ve seen the online advertising landscape continue to evolve at a rapid pace, fueled no doubt by increasing accountability for online media, key acquisitions, and online marketers demanding more from their campaigns—and the technologies that power them. What’s on the docket for next year? Here are my thoughts...[read more]

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