Wednesday, December 7, 2011

Digital marketers' next stop: the mobile home screen

There is a piece of real estate in the digital world that has been around since the advent of the LCD screen on cell phones that nobody has yet figured out. Let's call it the "M-Spot," as in the "most valuable piece of digital real estate on the planet" spot. Or the "momma of all ad impressions" spot or the "mobile gold mine" spot...[read more]

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