For B2B marketers, creating social content is a highly effective way to drive traffic to your website – but it can be difficult to turn those visitors into qualified leads. As a result, marketing dollars are wasted on producing social content that drives page views, but few true leads. With the right type of social content, you can engage qualified prospects at every stage of the marketing funnel...[read more]
Wednesday, January 23, 2013
5 Tips to Generate B2B Leads with Social Content
For B2B marketers, creating social content is a highly effective way to drive traffic to your website – but it can be difficult to turn those visitors into qualified leads. As a result, marketing dollars are wasted on producing social content that drives page views, but few true leads. With the right type of social content, you can engage qualified prospects at every stage of the marketing funnel...[read more]
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