Business professionals are more likely to click on digital ads during the weekend, but more likely to take action on such ads during the week—particularly on Wednesdays, according to a study by Bizo. However, a professional's industry is an even better indicator of when one is most likely to take action on digital ads...[read more]
Friday, November 5, 2010
Best Day for B2B Ads? It Depends
Business professionals are more likely to click on digital ads during the weekend, but more likely to take action on such ads during the week—particularly on Wednesdays, according to a study by Bizo. However, a professional's industry is an even better indicator of when one is most likely to take action on digital ads...[read more]
Wednesday, November 3, 2010
An Online Advertiser's Weekly Planner: Bizo Provides a Look at the Best Days of the Week to Advertise to Busy Business Professionals
Bizo (www.bizo.com), the leading business audience targeting platform, today issued a guide for online advertisers outlining which day of the week may be more effective when targeting business professionals online. With rich, anonymous, third party-certified data on more than 85 million businesspeople globally, Bizo revealed that a business professional's industry is the best indicator of what day he or she will react to an online ad...[read more]
Subscribe to:
Posts (Atom)