How do businesspeople interact with online ads? Women click on them, men act on them, and both genders do so at vastly differing times of the day (and night). Online ad targeting firm Bizo undertook a survey of over 80 million business professionals between January and July of this year. Among their findings...[read more]
Thursday, September 9, 2010
B2B Ads: Women click, men act
How do businesspeople interact with online ads? Women click on them, men act on them, and both genders do so at vastly differing times of the day (and night). Online ad targeting firm Bizo undertook a survey of over 80 million business professionals between January and July of this year. Among their findings...[read more]
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