Bizo, Inc. the leading B2B advertising and targeting network, announced today that Bill Furlong, the president andfounder of SearchChannel and B2BWorks, and former managing director of Crain's BtoB Magazine has joined the company as an advisor to build out the business development team and partnership strategies. [read more]
Bizo announced its Q4 and 2008 results this week, with revenues exceeding plan and a trajectory to attain positive cash flow in 2009. Bizo, which launched publicly in September of 2008, has built its network to over 30 million targetable business professionals. This makes it the largest B2B ad network in the world, and the only network that allows a marketer to target the business professional by intent as well as bizographic data such as job title, company size, industry, and seniority. [read more]
Bizo, Inc., the world's first targeted B2B advertising network, announced its Q4 and 2008 results today, with revenues exceeding plan and a trajectory to attain positive cash flow in 2009. Bizo, which launched publicly in September of 2008, has built its network to over 30 million targetable business professionals.[read more]
Over the past few years, the rise of effective audience targeting for online display advertising has received quite a bit of attention from the launch and subsequent growth of audience networks such as Revenue Science, TACODA and Blue Lithium. [read more]
In nature, an increase in prey leads to an increase in predators. Similarly an increase in ad inventory leads to an increase in the need to monetize it. So it's no surprise that the massive growth of online inventory has lead to the sharp increase in ad networks [read more]
Effectively targeting specific audiences is one of the leading objectives of online advertisers. Websites have long used demographic information to help advertisers, but the Sept. 15 premier of Bizo aims to make it easier for business-to-business marketers to reach their desired online audience. [read more]
At MediaPost's OMMA Global conference this week, Bizo, the world's first targeted B2B advertising network, will announce that it has completed its private beta and has now opened registration to any qualifying B2B marketer, publisher or data provider. Bizo has created the first advertising network designed specifically to help the B2B marketer reach targeted business audiences online. [read more]